AI-driven performance marketing is no longer future talk; it’s the present. AI-driven performance marketing has become a necessity. Brands and agencies alike are turning to artificial intelligence to automate, optimize,…
Guys! We are sure you might have heard about DeepSeek by now! Deepseek is legit shaking things up in the AI game. This Chinese AI company came out of nowhere,…
So, it’s happening—TikTok might actually get banned in the US. Big yikes, right? This ban has got everyone from creators to brands in full panic mode. If your brand lives…
Introduction Samsung, a global powerhouse in the electronics industry, has revolutionized its position from a low-tier manufacturing brand to the world’s leading smartphone producer. Through a well-structured marketing strategy, Samsung…
You might be wondering this year, what could be any different from the previous year? Well, it's the trends we are talking about. Here, Trends can change from one minute…
Instagram in 2024 has become a pool for businesses and brands to position themselves in the market and create a loyal community of followers. But, from 200 million business accounts,…
The release of Apple's latest iPhone always stirs excitement, and with the launch of the iPhone 16, the tech world is buzzing. But with so many similarities between the iPhone…
The concept of entrepreneurship was not very much known and used before but In today's society of business and entrepreneurship, two terms often dominate the conversation: branding and marketing. While…
OMG, you are so charming! Do you know what that means, well I don’t worry, I got you! OMG is a social media abbreviation which means “Oh My God”. Social media is…
TABLE OF CONTENTS Introduction Examples Coca Cola’s “Share A Coke” campaign Burger King’s “Whopper Detour” Campaign AirBnb’s “Belong Anywhere” campaign Apple’s #ShotOnIPhone Nike’s “Breaking2” Campaign GoPro’s User Generated Content strategy …
Introduction the Reality: Beyond the Glitz of an Ad Agency What pops into everyone’s heads when they think about an ads agency is not always the complete picture of what goes on.…
Table of Content Introduction What is Neuromarketing? Benefits of Neuromarketing Disadvantages of Neuromarketing Conclusion Introduction In the field of marketing, many people discuss neuromarketing, but not as many people are familiar…
Table of Content Introduction What is a TikTok Audit? Step by step guide to conduct a TikTok audit Conclusion Introduction The first rule of digital marketing is chasing your audience or their…
The social media presence of a lot of firms is built on Instagram. Instagram marketing is shown to increase sales, increase traffic, and increase consumer engagement. You’re not alone, though, if you’re…
Introduction Looking to enhance your digital marketing strategy and captivate your audience in a more impactful way? Video marketing strategies can be the answer you’re seeking! With the growing popularity…
Do you want your business to succeed? Of course, you do! One of the most important things you can do is to identify your target niche market. But what exactly…
Creating a product or service for the purpose of making money is not worth it if people do not know about it. Do you know how to reach the target…
To gain customers and prospects, omnichannel marketing involves promoting your products or services via all kinds of channels, platforms, and devices. The concept of omnichannel marketing involves the seamless integration…
There is no doubt that digital marketing has been a tremendous medium till date, and it is set to become even more successful in the near future. Every social media platform that…
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How well would you understand the online and offline presence of a brand? Well, brand awareness is one of the most important aspects of business upliftment. The consumers have been…
Influencer marketing was declared “dead” or “dying” in headlines at the end of 2019. They said that customers were becoming tired of sponsored postings and that tracking the return on investment…
Amazon, the e-commerce giant that revolutionized online shopping, has not only changed the way we buy products but has also redefined the marketing landscape. With its unparalleled reach, customer-centric approach,…
Marketing is understood by everyone, but very few people understand how various marketing tactics differ. A lot of organizations rely heavily on marketing since it is the only way to…
Have you ever witnessed someone from your family, or friends, or office colleagues recommending you any products or services? You might have. Right? We encounter such scenarios every day wherein…
Online experience for business needs visual graphical representation to enrich the content. Many articles, features as well as website content contain different file extensions to enhance the text content. There…
How do you create a presence on social media platforms??? How can you uniquely reach the audience??? Or, what is your business up-gradation rate??? We as business holders think many things…
Have you ever forgot anyone’s birthday or a marriage event to attend? Or else have decided something while sleeping the previous night and forget to do it the other day?…
This running world of active and passive thoughts that humans carry away with them in terms of handling social platforms has been differently activated recently. Every individual is highly dependent…
2020 saw a lot of new influencers rising and making content from their home. Many existing influencers soared skies and did a pretty good job as working from home was…
UNDERSTANDING OF INFLUENCER MARKETING The world is moving fast with new strategies in the market, great technologies, quick thinkers, and smart people who always practice walking one step ahead from…
A planning process with a clear vision and mission to achieve a set of objectives is Strategy. Influencer Marketing is one kind of social media marketing that helps a brand…
Instagram is a social media platform. Influencer means the power of convincing others. Marketing is an activity to promote products and services for buyers. An influencer should have the talent to…
